Many people believe they do their best work with their backs against the wall. It’s a belief that can serve you when things get hard.
Usually, when things start to get tough, people panic. It’s easy to go into a negative and pessimistic mindset when you have a business that you’ve worked so hard for years, and suddenly recession hits.
Your company valuation will be cut in half. Your customers are starting to tidy up their spending. You need to lay off people or cut costs in other ways. For investors, it’s even harder. You might think you have a very real risk of going to zero. That’s a kind of depressing thought that doesn’t serve you well.
It’s not enough to close your eyes, think happy thoughts, and be positive. In times of great change, you need to be realistic, reassess and acknowledge that the environment has changed and you need to change with it.
In this way, you can start to look at reality in the face and notice opportunities instead of being in a state of despair.